G Pulla Reddy sweets is a traditional Indian sweet store in Hyderabad, a name almost synonymous with ghee sweets in the city. The interior of their new store on a busy street in the city is a contemporary take on the heritage and memories of the brand. The store is conceived as a seamless blend of the classic retail arcade display, with colorful woodwork and a splash of greenery create a look that is both contemporary and timeless. Inside the space, the yellow from the logo is complemented with a millennial pink, resulting in a classic yet trendy style that will appeal to people of all age groups. Brass accents further add to the timeless look.The store is bathed in a golden yellow light that highlights the pink and yellow palette creating a warm and comforting interior. The combination of suspended mesh screens and contemporary lighting weaves a continuous narrative across the space.
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